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Europeans seem to be known for their great style, and for good reason! They tend to dress in upscale, classy clothes that make our casual American styles look drab and boring. Whether you’re going to Europe on a trip or you’d like to incorporate European style into life in America, get started with Step 1 below!

Choose clean, simple cuts. European fashions are most easily recognized by their clean, simple lines. The cut of almost all pieces of clothing, from suits to wholesale dresses, have a sleek, geometric appearance. You should look for clothes that are similarly simple in shape, with clean, elegant lines.


Lean away from bold patterns. Bold patterns are not used so commonly by Europeans as they are by Americans. When Europeans do go for patterns on their clothes, the patterns are usually more detailed. They do like texture, and so you’ll often see things like lace dresses and knit items, but patterns usually detract from the clean lines they by-and-large prefer.

You will sometimes see exceptions to this rule in the summer, when floral, ethnic, and island prints can come in to play (usually on dresses).


Wear clothes that fit. North Americans tend to wear clothes that are too small or comically large. Europeans usually wear clothes that fit perfectly to their body. Some women may choose wholesale clothes, especially in the summer, that drape from their body, but some hint of their slim frame can still be seen. You should make sure that you are also choosing clothes that fit.
When Europeans get clothes that don’t fit off the rack, they usually get them tailored. You should do the same! Tailoring is not as expensive as it seems, with items often costing around $30 or less to have altered.

Understand the European color palette. Every season for roughly every year, there will be a set of colors that is in style and most new clothes you find will be from that group of colors. The colors that are in fashion in North America can often be very different than the colors that are popular in Europe, since Europeans tend to prefer a slightly different color palette than Americans. Usually, they tend to prefer neutral tones with highlights of bright, bold color.

For example, black and emerald green, beige and bright pink, or navy and white.

You can check out European fashion sites to see what colors are in fashion now.

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